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Introduction to Conversational AI

OverviewSprinklr’s Conversational AI is designed to optimise customer interactions by utilising advanced Natural Language Processing (NLP) algorithms to comprehend and engage with customers, thus ensuring efficient communication. Conversational Agents (Chatbots)Conversational agents, often called ch

Service

Knowledge Base Article

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What is Conversational AI

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How to Activate an Audience Segment

Achieve focused targeting of ads on different social channels by mapping users from your customer database into active users in social channels.To ensure that new Users in your Sprinklr environment are set up with the appropriate access and capabilities to create and view assets within the Smart Aud

marketing

Activate Segment

Activate Segments

Audience Creation

Knowledge Base Article

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Activating Segments

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Daily Share Limits Configuration and Enforcement for Advocates on LinkedIn and X

OverviewDaily Share Limits allow administrators to control how many posts an advocate can share per day on LinkedIn and X (erstwhile Twitter). This helps prevent oversharing, protects brand reputation, and ensures advocates distribute content responsibly across their social networks. The limit is ap

Advocacy - SES

Sprinklr Social

New Article

Social - SES

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Knowledge Base Article

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Content Administration

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Sprinklr Social: Patch Changes (18.8.3)

Sprinklr's 18.8.3 patch release brings you new capabilities to facilitate your business and help you create a significant customer experience.

Sprinklr Social Release Notes

18.5 Release

marketing

Insights

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Knowledge Base Article

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v18.8.3 (October)

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WhatsApp Calling in Sprinklr

Sprinklr supports WhatsApp Business Calling for inbound voice interactions, allowing agents to connect with customers on their preferred communication channel—WhatsApp.​With this enhancement, agents can receive inbound WhatsApp calls, using the same workflows in call controls available for standard

Sprinklr Service

New Article

26.4.1

Knowledge Base Article

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WhatsApp Calling in Sprinklr

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What is Smart Theme Explorer?

Smart Theme Explorer, powered by Sprinklr AI, enables brands to understand their consumers' unmet needs, and top trends around their brands, products, and/or categories. It will enable you to discover top themes automatically synthesized from conversations using unsupervised clustering. You can

Insights

Smart Theme Explorer

Knowledge Base Article

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Getting Started with Smart Theme Explorer

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Assigning Guided Workflow Ownership

OverviewTo ensure continued access and ownership of Guided Workflows after a user becomes inactive or deleted, Sprinklr supports automatic ownership reassignment using the Secondary User field in User Settings. This enhancement is designed to maintain operational continuity, particularly during offb

Sprinklr Service

New Article

20.10

Service

Knowledge Base Article

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Introduction to Guided Workflows

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Why is Facebook important?

Facebook is a social media networking site that allows users to connect with friends, family, co-workers and others, including groups of people who share similar interests. Users can share pictures, videos, articles and opinions with their friends. Here, we explain few reasons on why brands should m

social

Knowledge Base Article

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Introduction to Facebook

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What is Photo Text

Photo Text / Optical Character Recognition (text inside the image) allows you to search for keywords inside the images. This can be very useful to detect the presence of your brand mentions where your brand's name is not mentioned in the message but an image is shared with your brand’s name in

Insights

photo text

Knowledge Base Article

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What is Photo Text?

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How to Use Agent Monitoring?

The Agent Monitoring screen provides supervisors with a comprehensive view of their team's status and activity. Supervisors can monitor their agents' availability, current cases, and activities in real-time, allowing them to proactively manage and support their team. Supervisors can monitor agents f

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Sprinklr Service

20.10

Service

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How to use Agent Monitoring?

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Languages Supported for AI+ Capabilities for CFM

AI+ Builder helps in developing high-quality surveys through generative AI. It facilitates multilingual communication throughout the survey creation process, enabling you to design surveys more effectively with the assistance of AI.Survey BuilderThe languages supported in Survey Builder are:SpanishA

Insights

Knowledge Base Article

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Overview

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Facebook and Instagram Partnership Ads Overview

Facebook and Instagram Partnership ads (previously known as Branded Content Ads) are a powerful advertising solution that allow advertisers to collaborate with creators, influencers, or other businesses, by running ads using co-branded assets or shared posts. These ads display both the advertiser's

marketing

Knowledge Base Article

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Facebook and Instagram Partnership Ads

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How to Configure Mobile App

Introduction​To streamline the login process and improve user experience, Sprinklr has introduced mobile app configurable options within the Admin Console. These enhancements allow administrators (admins) to configure multiple company names, enabling users to select the correct one and be redirected

26.1

Advocacy - SES

social

Sprinklr Social

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Knowledge Base Article

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Sprinklr Extend App

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When to use Home Page?

Quickly glance through the team performance over the last 24 hoursThe performance of the agents is shown on the home page for last 24 hours, including case volume, response times, customer satisfaction scores, and other information. Supervisors can use this data to better understand how their agents

Service

Knowledge Base Article

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How to use Home Page?

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Understanding Global Profiles and What Is Not Profile Stitching

This article explains how Global Profiles work in Sprinklr, what is and is not considered profile stitching, and how authenticated user connections behave. This information is designed for administrators, analysts, and managers who manage customer identities across social channels, CRM systems, and

marketing

Insights

social

article:topic

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Knowledge Base Article

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Profile List

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Adding a SMS account

This feature allows brands to seamlessly integrate their SMS Business Account with Sprinklr. Once connected, the account can be used to send SMS surveys and perform other actions within the platform, enabling streamlined communication and customer engagement directly through SMS.Business Use CasesFa

Sprinklr Insights

Insights

20.10

Updated Article

Knowledge Base Article

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SMS Distribution

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Compose Facebook Social and Political Ads

Leverage social and political ads from Facebook to publish ads related to sensitive social and political topics and make more conversions by attracting more audiences. Social and Political issues are sensitive topics that are heavily debated and seek to influence public opinion. Hence, Facebook requ

marketing

Knowledge Base Article

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Facebook Ad Formats

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Third Pane Activation

Third Pane Activation controls which third pane is shown to which users. This allows administrators to tailor contextual information based on personas, roles, user groups, or individual users.You can create multiple third panes for the same entity. Third Pane Visibility determines:Which third pane o

Knowledge Base Article

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Third Pane Visibility

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Reporting on Alerts

Sprinklr provides reporting on alerts using the following metrics and dimensions. Dimensions/MetricsDescriptionAlert NameThis is the name of the alert.Alert Created TimeThis is the time at which the alert is created in Sprinklr.Alert ModuleThis is the module for which the alert is created. Alerts Co

social

Reporting - SES

Social - SES

Knowledge Base Article

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Alerts in Reporting

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Capturing a WebRTC Internals Dump in Chrome or Edge

OverviewWebRTC Internals is a built‑in diagnostic tool available in Chromium‑based browsers. Sprinklr Support may request a WebRTC Internals dump when investigating issues with voice calls that use WebRTC, such as connection failures, audio quality issues, dropped calls, or Nailed Up session behavio

Knowledge Base Article

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Capturing WebRTC Internals Dump in Chrome or Edge