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Carlos Aragon

Carlos Aragon

Senior Director, Product Marketing, Sprinklr
25+ Years Exp
  • Senior Director of Product Marketing at Sprinklr (Product Marketing, Marketing division), with the company since February 2025, where he built and leads a new Outbound Product Marketing team.
  • Around 25 years of experience in product marketing across telecommunications, software solutions and enterprise applications.
  • Career spanning Ericsson, Nortel, GENBAND, Ribbon Communications, Kandy.io, Mavenir and Vonage, evolving from engineering and presales into product marketing, partner marketing, business development and leadership.
  • Winner of the Mobile Ecosystem Forum's MEFFY Award 2023 for personal contribution to the mobile ecosystem, and an active Sprinklr University mentor.
  • Bachelor's degree in Telecommunications Engineering, Universidad Politecnica de Madrid, Spain.

Product marketing and strategy, partner marketing and business development, customer experience (CX) and CCaaS, real-time communications and messaging (RCS, UCaaS, WebRTC), AI-driven CX, sales enablement.

Carlos Aragon is Senior Director of Product Marketing at Sprinklr, an internationally seasoned, multi-cultural marketing professional with around 25 years of experience. His involvement with the Sprinklr blog comes in the capacity of a product marketing subject-matter expert rather than a staff writer, and his contribution recapped Sprinklr's recognition as ""Best Cloud-based CX Solution of the Year"" along with other highlights from CCW. He brings extensive experience in real-time communications, mobile messaging, unified communications, CCaaS and WebRTC, along with knowledge of adjacent fields like video production, animation and customer experience design. He has spent two decades in telecommunications and SaaS companies including Ericsson, Nortel, GENBAND, Ribbon Communications, Kandy.io, Mavenir and Vonage, with a career that evolved from technical support and engineering through presales, product management, product marketing, partner marketing and business development into leadership. A Universidad Politecnica de Madrid telecommunications engineering graduate, he is also a MEFFY Award winner and a committed mentor who believes investing time to develop others is one of the most important things a leader can do.

Articles by Carlos
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