Marketing & Advertising
Boost your brand and prove the value of your digital spend.
How to create a marketing automation strategy
Learn about marketing automation strategy to optimize your marketing strategies and drive business growth.
May 30, 2023 8 min read
How to create a content plan?
How to create an effective content plan? Learn the importance of content planning and the steps to make it effective.
May 30, 2023 7 min read
The simple, ingenious thing these 5 brands did to avoid a bad customer relationship
Easy to implement marketing strategies to build strong customer relationships by humanizing campaigns
May 16, 2023 6 min read
Conversational analytics — the missing piece in your customer experience puzzle
By leveraging conversational analytics masterfully, you can deliver a delightful customer experience that fosters high customer satisfaction, conversion and retention for your brand.
May 11, 2023 9 min read
Personalization is the cornerstone of effective marketing and here's why
Learn all there is know about content personalization, segmenting your customers and using behavioral triggers to enhance the customer experience.
May 3, 2023 4 min read
The financial advantages of migrating to a cloud contact center solution
If you’re wondering if your business can gain from the financial advantages of a cloud contact center, this article is meant for you. Check it out now.
May 3, 2023 6 min read
7 marketing automation best practices
Learn out marketing automation best practices you should follow and how they can help optimize your marketing strategies to drive business growth.
May 2, 2023 9 min read
How can tech companies devise a winning content strategy in 2023
Learn how to create a winning content strategy in 2023 for your technology company, using our expert tips and advice. Read the full article here.
March 14, 2023 3 min read
How to ensure brand compliance in your social media publishing
Social media brand compliance is the practice of ensuring that your posts are NEVER off-brand and adhere to the laws and regulations of the industry. Explore seven ways to ensure brand compliance in your social media publishing.
October 5, 2022 6 min read
Sprinklr partners with Forbes to recognize the world’s most influential CMOs: what’s behind the list
Sprinklr has partnered with Forbes for the last 6 releases of this list. Sprinklr's AI played a crucial role yet again in measuring CMO's personal sentiment.
June 30, 2022 4 min read
7 key trends to power your TikTok marketing campaigns
TikTok’s popularity is increasing and, with it, the untapped potential to reach future customers. Here are seven key trends your brand should keep an eye on.
May 13, 2022 4 min read
The connected customer — the human in the center of your marketing strategy
Engaging with your connected customers on a human level boosts brand trust, brand loyalty, and protects your brand’s reputation. Learn more.
April 12, 2022 4 min read