• Bachelor of Commerce, Prestige Institute of Management & Research, India

Social Media Experiments and Testing, Social Media Crisis Communication, Social Media Strategy, Technical and B2B SaaS Writing

Simran Khatri is a freelance content writer helping B2B and B2C founders, marketers, HR and finance professionals create content that actually connects with their audiences. For Sprinklr she focuses on customer analytics and data helping teams can make smarter decisions. With a management education and experience across both India and Australia, she brings a structured, business-minded lens to data-heavy topics, turning them into clear, followable steps rather than dense theory. She is a writer who genuinely enjoys the ""so what"" behind the numbers. Her strength is taking a dense analytics subject and turning it into something a busy team can read once and act on straight away. That focus on practical clarity is what makes her data content approachable, even for readers who do not consider themselves analytics people.