• Bachelor of Technology in Computer Science and Business Systems, Sister Nivedita University, India
• Professional Certificate in Digital Marketing, IMT Ghaziabad, India

Instagram and Social Media Content, B2B SaaS Content, Product Marketing, Content Strategy

Spandan Pal is a freelance content and product-marketing writer who contributes to the Sprinklr blog. His focus is on creating clear, concise narratives for technical products, and for Sprinklr that has meant writing about social media content creation with a practical eye for building a repeatable Instagram content process. With a background that spans B2B SaaS content and product marketing across several SaaS brands, he understands not just how to write content but how it actually gets planned, produced and measured, which is why his how-to writing tends to feel structured and genuinely usable. He sums up his own approach simply, describing himself as a marketer who creates clear, concise narratives for technical products. That preference for clarity over cleverness comes through in everything he writes. Coming from a Computer Science and Business Systems background, he is just as comfortable with the technical mechanics of a product as he is with the story around it, and he uses that to turn complex topics into step-by-step guidance readers can follow.