• Master's Degree, Mathematics, Meenakshi College for Women, India

Voice of the Customer, customer experience and service, AI in CX, B2B SaaS content, SEO-led storytelling.

Gayathri Gopalan is a B2B SaaS content writer who helps startups and tech brands build authority through SEO-led, human-first storytelling. Her work has been featured across OnSaaS, Metaflow and other leading SaaS platforms, and for the Sprinklr blog she writes on customer experience, including Voice of the Customer program maturity and how to handle angry customers with AI. As a Surfer-certified AI SEO writer, she balances search-smart structure with genuine reader empathy. She writes candidly about her own creative process, the ebb and flow of energy, the value of slowing down and finding momentum even in quieter seasons, and that reflective, human quality carries into her content. Currently Head of Content at Mesha and a freelance writer with TripleDart, she brings a strategist's perspective to helping B2B SaaS founders grow authority and revenue.