• Bachelor of Technology in Computer Science, Andhra University, India

Content Strategy, B2B SaaS, E-commerce, AI, Brand Content

Diksha Patro B is a content strategist and writer who contributes to the Sprinklr blog, bringing a rare mix of technology and storytelling to her work. With an engineering background in Computer Science and hands-on product experience, she has helped businesses across B2B SaaS, e-commerce and EdTech build brand recognition through content strategy. That technical fluency is her signature. She is just as comfortable with the mechanics of a product as she is with the narrative around it, which is why her writing tends to feel both practical and grounded. Away from client work, Diksha is a genuine builder at heart. She founded and led her campus Google Developer Student Club, ran her own ventures while still in college and even published a work of urban fiction. That same curiosity and drive to create carries into her writing, where she likes to break down complex, technical topics into something readers can actually follow and use.