• Post graduate certification in strategic management, business foundations and corporate strategy, from IIM Tiruchirappalli, India

Contact centres and call-centre technology, conversational AI, customer feedback management, NPS and customer service, B2B SaaS content.

Issac Thomas is a content marketing professional with around eight years of experience across SaaS, fintech and B2B technology. During his three years at Sprinklr as a senior content writer, he authored long-form blogs, product pages and knowledge content across customer service and contact-centre topics, from call-centre technology and automation to conversational AI, NPS and customer feedback management. An IIM Trichy alumnus, he has a gift for turning complex enterprise subjects into clear, engaging narratives. A movie buff and self-described book nerd, Issac's love of story runs deeper than marketing. He is also a fiction author, working on projects including a literary trilogy. That belief that stories shape perception, and perception drives action, is the through-line of everything he writes.