Customer advocacy and marketing, customer success storytelling, customer experience, industry awards and recognition programs, community engagement, B2B marketing.

Rupali Verma is a Lead Customer Advocacy Marketing Manager at Sprinklr, where she leads customer advocacy programs and champions the success of Sprinklr's customers. Her involvement with the Sprinklr blog comes in the capacity of a customer marketing subject-matter expert rather than a staff writer, and her contributions celebrate customer wins and industry recognition. Her articles have shared milestones like Sprinklr earning more than 100 G2 badges in Summer 2024, Sprinklr Service being named a contact center leader by G2, and the CX leaders and innovators honored at CX Connect Dubai 2023. She has been with Sprinklr since 2022 within the Marketing Operations team, working closely with customers to turn their success stories and recognition into compelling advocacy content.