April 3, 2021 • 1 min read
We focus on health, healthcare, and healthcare marketing this week, with plenty of lessons for any marketer. Neha starts us off with a look at workplace burnout, and some tips to manage it. Then it’s a couple of episodes about marketing in healthcare, and what we can learn from healthcare about managing our martech stacks.
It’s a week dedicated to lowering your blood pressure, and increasing your impact.
Episode #107: Two Steps to Beat Burnout, with Neha Saxena
Episode #108: How Marketing Saves Lives, with David Feinberg
In an effort to achieve total CXM harmony, we’re going back to basics.
October 12, 2021 • 1 min read
It’s an exciting time to be in marketing. Organizations are finally waking up to the fact that their brand isn’t what they say it is. Their brand is a reflection of the experiences they land with their customers. In this Adweek webinar, Danny Wright and …
August 9, 2021 • 1 min read
I’ve said this before (and I’ll probably say it again), but there has never been a better time to be a marketer. In this MarketingProfs webinar, Valerie Witt and I explore the merging of mass reach with 1:1 engagement — a sea change that gives brands unp…
August 6, 2021 • 1 min read