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Create and Use TikTok Interactive Add-ons

TikTok has become a powerhouse in the world of social media marketing, with millions of users engaging with its short-form videos daily. To stay ahead of the competition and captivate your target audience, it's essential to utilize TikTok's interactive add-ons. Interactive Add-Ons capture

marketing

TikTok Interactive Add-ons

Knowledge Base Article

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TikTok Advanced Capabilities

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Manual addition of Article in Media Monitoring & Analytics

Media Monitoring & Analytics (MM&A) allows you to manually add articles from various online sources. The Add article feature enables you to add any document into our system which is hosted online by its own URL address. This gives you the ability to include content that is not already within

Insights

Knowledge Base Article

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Additional support in MM&A

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Snapchat business reporting glossary

In this article, you can view the list of Snapchat Public Profile reporting metrics made available in Sprinklr.Metrics AvailabilityDescription GranularitySnapchat Asset ViewsAll AssetsThe number of times a Snapchat asset has been viewed.LifetimeSnapchat Asset Unique SessionsAll AssetsThe number of

social

Snapchat Reporting Glossary

Knowledge Base Article

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Snapchat Business

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Sprinklr Integration with Salesforce Service Cloud

Salesforce cases can be created, linked, and monitored directly in Sprinklr. Care agents have immediate visibility of the progression and status changes of cases and the opportunity to make updates along the way. Collaboration between agents and social teams is enhanced as cases exchange hands, with

marketing

Insights

social

Service

Knowledge Base Article

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Overview

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TikTok Smart+ Campaigns

Running successful ads requires businesses to invest time and resources to meet their performance goals. Smart+ Campaigns simplify this process by allowing you to create a single, AI-powered campaign that supports all your performance objectives. Automating the process to manage campa

marketing

Knowledge Base Article

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Publish TikTok Ads

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Create a rule for Preferred Case Assignment by Agents

You can configure a rule to identify users who have engaged with a case in the past.Case Update and Case Creation rules can be configured with a condition to use Custom Fields to prefer an assignee. These Custom Fields can be created and used to identify users who have engaged with a case in the pas

Service

Knowledge Base Article

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Assignment Engine Use Cases

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Compare two different groups of clusters in Smart Theme Explorer

Learn how to use Compare Mode in Smart Theme Explorer to compare two different groups of clusters.​Sprinklr's Smart Theme Explorer helps you discover top themes automatically synthesized from conversations using unsupervised clustering. It provides you with an advanced comparison mode using whi

Insights

Knowledge Base Article

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How to use Smart Clusters?

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Conversational AI Groovy Library

GL #1 Fetching/ Modifying Date VariablesConvert from Date to StringYou can use this code in scenarios where you need to display date and time information in a specific format, such as logging or displaying on a Screen.For example, if you are building a flow that processes transactions and need to di

Knowledge Base Article

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Troubleshooting & FAQs

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Opening your report

This article explains how to read and use AI Visibility Reports in Sprinklr. Each report tracks how your brand appears across AI answer engines like ChatGPT, Gemini, Perplexity, Google AI Overview, Grok, Microsoft Copilot, and others, and provides data to help you improve that visibility over time.A

Knowledge Base Article

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Analysing LLM Insights Reports

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Introduction to Case Management

OverviewCase Management in Sprinklr enables brands to address customer inquiries and issues across different communication channels, such as social media, messaging apps, email, and phone. It provides a centralized platform for businesses to monitor and respond to customer inquiries, requests, and c

Service

Knowledge Base Article

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What is Case Management

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Naming Conventions

The Naming Convention Monitoring and Alert System actively scans your ad entities to detect inconsistencies in naming structures. It helps you maintain standardized naming across campaigns and ensures accurate mapping of custom fields through Reverse Naming Conventions. By identifying gaps

marketing

Knowledge Base Article

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Ads Manager Copilot

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Automatic Survey IVR

IVR survey is one of the most efficient ways to collect customer feedback for the interaction happening between agent and customer. In this article we will learn how to configure automatic survey IVR which gets triggered just after agent disconnects.​Business Use CaseWhenever the agent-customer conv

Service

Knowledge Base Article

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Setting up Agent Persona

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Task Permissions

Go to Launchpad → Search → All Settings ​​→ Workspace RolesAdd the following permissions to the required role. Select All, if you would like to grant all permissions related to ‘Task’.TypeCategoryPermissionDescriptionContentTaskViewAllow users to view existing tasks.ContentTaskCreateAllow users to

marketing

Task

Permissions

Knowledge Base Article

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Getting Started with Tasks

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Unified Analytics Metrics

​Metric Display NameDescriptionFollowers At Post Time (Total) (Unified Analytics)This is a Sprinklr common metric to total all of the various types of followers across social networks. It pinpoints the number of followers at the time of your post. This metric must be used in conjunction with dimensi

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marketing

Updated Article

Sprinklr Marketing

Knowledge Base Article

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Create & Manage

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Facebook Capabilities and Limitations

In this article, we will cover the capabilities and limitations of Facebook within the Sprinklr platform. ​FunctionalitySupported on Sprinklr Web AppSupported on Sprinklr Mobile AppNotesPublishing CapabilitiesFor details on media recommendations, see Facebook Media Recommendations.Publish a single i

social

Service

Knowledge Base Article

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Getting Started - Facebook

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Community Management Persona App

Centralize your engagement and community management efforts by bringing in all your dashboards into the Community Management persona app. You can leverage the persona app overview page to get a top-level summary of how much people are engaging with your brand and your responses. This article detail

Community Management Persona App

Community Management

Engagement - SES

persona app

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Knowledge Base Article

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Community Management & Insights

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Standard Social Extracts

The Standard Social Extracts offer a means of extracting raw data of various social networks along with agent hygiene and performance data. These are presented in form of extracts compiling some of the most common use cases desired by clients - including the following reports:​​1. Case Extract2. Cas

Service

Knowledge Base Article

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Data Extract

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Create a CTA URL Template for WhatsApp Business

Your customers might hesitate to click on raw URLs that contain lengthy or obscure strings when they receive text messages. In such cases, you may prefer to send an interactive message with body text and a call-to-action (CTA) URL button. These CTA URL buttons enable you to link any URL to a button,

Service

Knowledge Base Article

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CTA URL Templates

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Connecting to Internal and External Database

The Guided Workflow feature of Sprinklr provides the ability to fetch and update records and databases from both internal and external databases. There are two types of entities: Standard Entity, which are common across all partners, and Custom Entity, which are customized to the client's requiremen

Service

Knowledge Base Article

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Creating a Guided Workflow

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Smart Ad Rotation Strategy Group Video Overview

Learn how you can run the best performing Ad Variants for the longest time using Sprinklr's Smart Ad Rotation in Strategy Groups. Sprinklr maintains the desired number of active Ads per audience while automatically pausing down underperforming Ads and activating new ones in their place.​​

marketing

Knowledge Base Article

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Overview