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About X Campaign Budget Optimization

Previously, X required advertisers to set a daily budget at the campaign level as well as offered an optional total campaign budget. Advertisers could not specify a daily budget at the ad group level and the same is aligned within Sprinklr.X has recently rolled out a significant change that incorpor

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Publish Twitter Ads

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Create a Column For Instagram Dark Post

This article tells you how to create an Engagement Column containing dark posts of an Instagram Account. Dark Posts are specifically targeted posts. These posts don't appear on your timeline as organic and boosted posts do but appear as sponsored content on the users' feeds you are specifi

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Create an Instagram Column in Engagement Dashboard

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X Ads Reporting Dashboards

Users can view X data by making a custom dashboard or selecting an existing standard dashboard build for easy understanding.Using Custom DashboardClick the New Tab icon. Under the Sprinklr Marketing (Ads) tab, select Ads Reporting within Analyze.Click Create Dashboard in the top right corner to star

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Reporting & Analytics

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Reply Box Functionalities

How Agent Console provides a smart and efficient way for brands to resolve customer issues over social media and messaging platforms.Agent Console provides a comprehensive view of messages and cases, with full conversation history and details available in a single view. This console allows teams to

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Agent Console (Legacy)

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Command Center: Alerts visualization for faster response and action

In today's fast-paced digital landscape, businesses must stay vigilant and responsive to potential crises and customer concerns. To address this need, our command centre product offering has integrated a powerful Crisis and Alert Management feature. This feature leverages AI algorithms and manu

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Command Center: Alerts visualization for faster response and action

command center

Alerts visualization for faster response and action

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Display

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Publish X Organic Cards

Sprinklr gives you a smarter way to manage your presence on X using the Organic X cards. It allows you to easily schedule and publish content, target a specific audience, and engage with your followers on X. Here in this article, we mention the steps to publish these Organic cards.​Pre-requisites: U

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Publish to an X account

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Bazaarvoice Capabilities and Limitations

To utilize the Bazaarvoice channel to its maximum potential, you should be aware of its capabilities and limitations.​Note: Accepting or rejecting reviews is not currently supported in Sprinklr due to limitations with the API. Additionally, Sprinklr only receives reviews that have been accepted and

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Bazaarvoice Capabilities

Bazaarvoice Limitations

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Bazaarvoice

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What is the Assignment Engine?

The Assignment Engine streamlines and assigns incoming cases or messages to designated teams or agents based on various criteria, such as language, priority, or customer profile. The assignment engine enables support teams to:Centralize Configuration: The assignment engine provides a unified interf

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Introduction to Assignment Engine

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Import data through Excel Import

Sprinklr enables you to import user profiles from CSV or Excel files.You can add a CSV or Excel file containing all the audience profiles to be added to specific Profile Lists via Audience Profile in Sprinklr.Under Sprinklr Marketing, click Audience Profiles.​​​In the top right corner of the Audienc

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Import profiles through Excel

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Reporting Filters

Filtering reporting dashboards and widgets can help you get relevant data quickly and easily, allowing you to hone in on the information that you need to see for a more focused visualization of data. Whether you need to see the social performance of a single social account, remove older campaigns fr

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Configure Reporting

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What is Unified Analytics?

In today’s complex digital landscape, marketers aim to capture the full voice of the customer by analyzing vast volumes of data generated across multiple social touchpoints, including posts, ads, direct messages, product discussions, brand mentions, and influencer activity.​ To gain meaningful insig

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Overview

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Video Call Logs

Learn how you can access video call logs and any information recorded from your call history in your Video Call Log pane in Care Console.​Within the third pane of Care Console, you can view all the events that have happened during a video call on a case, for example, who cancelled the call, if there

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Additional Features

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WeChat Capabilities and Limitations

Get familiar with all the capabilities and limitations of WeChat.WeChat is a Chinese social media mobile application with over 1 billion active users per month. With its broad reach, extensive user base, and diversity of conversation, WeChat offers a unique opportunity for brands to engage at the fo

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Supported Capabilities and Limitations

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Assigning interactions to same agent

Concept of Stickiness In Unified Routing, stickiness refers to a predefined time period during which a case is considered a follow-up or continuation of a previous interaction of the agent with the customer. If the customer reaches out within the stickiness duration, the case is assigned to the same

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Setting up Queues based routing

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Sprinklr Integration with Jira

The Sprinklr and Jira integration enhances collaboration between customer-facing and development teams by streamlining ticket creation and resolution processes. This connector bridges the gap between customer interactions and issue tracking, enabling more efficient workflows and improved customer se

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Overview

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Publish GIPHY GIFs and Stickers

You can attach GIFs as well as Stickers from Giphy/Tenor while creating/drafting a post in Publisher. Channels that support GIFs have a Add GIF tab in the Media Uploader. You can search and attach GIFs and Stickers while drafting/editing a post. Creating appealing visual content is es

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Content Creation

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Queue Monitoring Overview

What is Queue Monitoring Feature?With Queue Monitoring feature, supervisors get's a bird's eye view of all their queues in real-time. At the same time, supervisors can drill down on the individual queues to monitor and analyze key metrics like SLA, Customers Waiting, Average Wait Time, Aba

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Queue Monitoring Overview

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X (formerly Twitter) Account Insights

You can leverage X insights to learn more about overall trends across your followers and understand how your content is performing with your audience. You can also view insights for specific posts, stories, and videos that you've created to see how each one performed and how people engaged with

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Report on X activities

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HSM vs Interactive Template

WhatsApp only permits freeform text when you are responding within 24 hours of a customer reaching out to you. Free-form messages (i.e. any non-messages templates) are responses to user-initiated messages, which can be any type of message within the 24-hour response window.   Whereas a template mess

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HSM vs Interactive Templates

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Operations Dashboard Overview

As a supervisor, you may often want to get a quick look at all the cases within your team. That’s why Sprinklr gives you the ability to display a list view of cases in the Operations Dashboards. This will help you to view all the cases in a single window and perform bulk actions on them.The Operatio

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Operations Dashboard Overview