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What is Unified Analytics?

In today’s complex digital landscape, marketers aim to capture the full voice of the customer by analyzing vast volumes of data generated across multiple social touchpoints, including posts, ads, direct messages, product discussions, brand mentions, and influencer activity.​ To gain meaningful insig

marketing

Knowledge Base Article

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Overview

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Create Shift Trade Requests

Shift Trades in a contact center allows you to exchange your scheduled shifts with another agent. This functionality provides the flexibility to manage personal commitments without disrupting service levels. In Sprinklr’s Workforce Management, you can raise full or partial, open or closed, and one-w

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Updated Article

Knowledge Base Article

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Create Shift Trade Requests

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Blacklist Audience Lead Records Via Data Pipeline

Maintaining a Do Not Call (DNC) list in an outbound call center is crucial for legal compliance, safeguarding a company's reputation, and ensuring operational efficiency while respecting customer privacy and preferences. It represents a best practice that should be integral to any responsible o

Service

Knowledge Base Article

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Compliance Management with Suppression List

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Inbound message macros

Macros are used to execute multiple actions on an entity with a single click. Macros can be used to make multiple changes to entities at once, creating efficiencies in your workflows.You can apply Message macros to messages to take multiple actions on a message the same way you can with other entity

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types of macros

Knowledge Base Article

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Asset classes with macros

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Add Amazon Ads Account

Amazon Ads allows businesses to promote their products on Amazon international marketplaces. It provides a suite of advertising solutions designed to help businesses of all sizes reach their target audiences, boost visibility, and drive sales. Sprinklr supports ads publishing and reporting from your

marketing

Knowledge Base Article

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Setting up Amazon Ads

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Smart Comprehend Features and Functionalities

This article outlines key features and functionalities of the Smart Comprehend module. Recommending Language-Variant Articles Based on Agent Platform LanguageSmart Comprehend supports recommending knowledge-base article variants based on the agent’s platform language, even when the case language is

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Sprinklr Service

New Article

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Knowledge Base Article

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Smart Comprehend

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Permission to Deactivation and Re-Add Notification in Reporting Dashboard

To ensure that you don’t miss any opportunity to engage with your customers, we are making some account governance updates generally available - users of the reporting dashboard will view a notification bar at the top highlighting recently deactivated accounts. On clicking the notification, the user

Deactivation Notification in Reporting Dashboard

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Reporting - SES

Re-Add Notification in Reporting Dashboard

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Knowledge Base Article

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Getting started with reporting dashboard

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WordPress as a Listening source

By adding WordPress as a Listening Source, you can listen to and learn from WordPress data in real-time. ​WordPress is a content management system with a huge number of available plugins, widgets, and themes. One of the most popular content management system solutions in use, WordPress is used by mo

Insights

Knowledge Base Article

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Web Sources

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Things to know before creating an IVR

Clicking on Create / Edit will open up a canvas as shown below. IVR builder offers a complete drag and drop interface along with various modules (or nodes) - each having a different functionality. 6 Major ComponentsCanvas: The canvas is the working area of the builder, where you build an IVR Workflo

Service

Knowledge Base Article

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What is an IVR?

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Quora as a Benchmarking source

Sprinklr supports Quora as one of its multiple Benchmarking sources. Quora is one of the leading question-and-answer sites. Available as a firehose stream, Quora integration will enable the research community to leverage in-depth, expertly written content on a wide variety of companies, issues, and

Insights

Quora as Benchmarking source

Knowledge Base Article

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Sources in Benchmarking

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Create Intents from Scratch

Creating intents from scratch allows you to define custom intents tailored to your specific use cases. This approach gives you full control over intent names, descriptions, priority, languages, and user expressions, ensuring that your Conversational AI model can accurately capture and respond to use

Service

Knowledge Base Article

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Set Up NLU Based Intents

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Configuring a GCS Connection

The Google Cloud Storage (GCS) Connector in Sprinklr allows businesses to integrate and access data stored in Google Cloud Storage directly from the Sprinklr platform. This integration can be particularly useful for managing large datasets, importing or exporting files, and ensuring seamless workflo

marketing

Insights

social

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Knowledge Base Article

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List of Supported Connector Types

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Priority Ranking and Sort Works by in Case Assignment

Priority Rank is a numerical value (ranging from 1 to 100) that determines the order in which cases or messages are assigned. It enables customer care teams to manage and prioritize assignments using tools like Rules, Macros, Work Queue, IVR, Voicebot, and the Rule Engine. While priority rank helps

Knowledge Base Article

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Setting up Queues

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Youtube Account Insights

You can leverage Youtube insights to learn more about overall trends across your followers and understand how your content is performing with your audience. You can also view insights for specific posts, stories, and videos that you've created to see how each one performed and how people engage

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Knowledge Base Article

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Report on YouTube activities

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How to Configure Smart Budget Strategy Groups

Manage your budget and make the most of your ads using Smart Budget Strategy Groups.While creating a Strategy Group within Ads Manager or Ads Composer, you need to add your budget details. Creating a Smart Budget Strategy Group will provide an insight into how you want your budget to be handled. Bas

marketing

Knowledge Base Article

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Setting Up Smart Budget

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Callback Retries

When a customer and an agent are not connected after the callback has been dialed out due to an array of reasons ranging from customer being busy again, customer rejecting the calls, bad response from the Telephony provider and so on, callback retries come into the picture. ​For handling the aforeme

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Knowledge Base Article

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Callback Use Cases

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How to Configure Auto Boost Posts based on Performance

This article will give a basic example of how posts can be automatically boosted through the Rule Engine based on their organic performance. For details of the conditions and actions possible, see here. For example, you can add to an existing paid initiative, send for approval, apply custom fields a

marketing

Advertising

Paid Rules Engine

Knowledge Base Article

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Use Case Configurations

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Ideation Agent

OverviewThe Ideation Agent is an AI-powered ideation system within the Marketing Agent ecosystem that helps social media teams transform performance data into actionable content ideas. Built on Sprinklr's unified data infrastructure, the Ideation Agent analyses organic performance metrics, paid

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Sprinklr Social

New Article

Social - SES

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Knowledge Base Article

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Marketing Agents

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Custom Fields Configurations

In this article, we will cover the different ways to configure custom fields in Sprinklr.Controlling Fields provide a level of organization, governance, and simplicity within Custom Field Management. Controlling Fields allow you to set the visibility of custom fields by a specific value. It can be c

experience:space

article:howto

Custom Fields

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Knowledge Base Article

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Custom Fields

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Troubleshooting Guide for Unified Analytics

Some Common Facts on Unified Analytics You might experience a slight discrepancy between the source reports (Social Analytics/Paid) and Unified Analytics as Unified Pipeline runs every 6 hours. To help you better understand if the Unified data is up-to-date, we have added a notification mentioning t

marketing

Knowledge Base Article

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Advanced Use Cases