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Niraj Sharma

Product Marketing - Director, Social Engagement & Sales

Niraj is Sprinklr’s Director for the Social Engagement & Sales Suite. Before joining the product marketing team, he was a solutions consultant in the Sprinklr organization for three years. His experience includes diverse roles in brand and digital marketing for brands such as Oracle, LexisNexis, IBM, and Arrow Electronics. Outside of work, Niraj enjoys photography, music, travel, and spending time with his wife and two sons. 

Top 3 digital transformation strategies for the financial services industry
Social Engagement & Sales
Top 3 digital transformation strategies for the financial services industry

The evolving industry landscape calls for financial service providers to undergo digital transformation to meet growing customer expectations. Learn more.

Niraj Sharma
June 13, 2022

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5 ways financial services advisors can use social media selling to grow business
Social Engagement & Sales
5 ways financial services advisors can use social media selling to grow business

The last few years have brought unprecedented digital disruption to the way traditional sales and marketing operates in all companies, large and small. This transformation has particularly impacted financial institutions for several reasons: a highly dis…

Niraj Sharma
June 6, 2022

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Social selling implementation: 2 ways to encourage seller adoption
Social Engagement & Sales
Social selling implementation: 2 ways to encourage seller adoption

More than three quarters of B2B buyers and sellers now prefer a digital experience over face-to-face interactions. According to recent McKinsey research, virtual interactions have made it easier for buyers to get information and place orders.

Niraj Sharma
February 9, 2022

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How social selling can help build your B2B sales pipeline
Social Engagement & Sales
How social selling can help build your B2B sales pipeline

Regardless of the medium, selling is about building rapport. In a digital-first world, social selling has become one of the most fruitful ways for sales organizations to connect and build relationships with both prospects and customers.

Niraj Sharma
February 3, 2022

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