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Edit Campaign Properties in Editorial Calendar

You can directly update Campaign or Paid Initiative properties from the Editorial calendar without moving to a different visualization tool or opening the Campaign / Paid Initiative.To update campaign propertiesClick the New Tab icon. Under the Sprinklr Marketing tab, switch to the Marketing section

Editorial Calendar

marketing

campaigns

Knowledge Base Article

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Content Creation

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Multi-Channel Messages in the Editorial Calendar

While viewing a multi-channel message (only applicable on multi-channel posts that are in draft status) within the week and day view in the Editorial Calendar, you can also view the details of multiple channels associated with that particular post. The calendar cards will highlight key information u

Editorial Calendar

marketing

Message

Knowledge Base Article

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Content Creation

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Edit Message Properties in Editorial Calendar

You can directly update message properties from the Editorial calendar without moving to a different visualization tool or opening the message publisher.To update message propertiesClick the New Tab icon. Under the Sprinklr Marketing tab, select the Marketing section, then click Editorial Calendar w

Editorial Calendar

marketing

messages

Knowledge Base Article

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Content Creation

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Schedule Recurring Posts in the Editorial Calendar

After creating a message, you have the ability to move a post from one campaign to another without losing any of its reporting data. You can update the campaign properties of messages individually or in bulk using a macro.To Schedule Recurring Messages in the Editorial CalendarClick the New Tab icon

Editorial Calendar

marketing

Recurring Posts

Knowledge Base Article

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Recurring Posts

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Analyze Conversation Insights Report

Learn how to analyze your Conversation Cluster report in Conversation Insights.After successfully creating a conversation cluster report in Conversation Insights, it will move to in-progress status. On average, it will take 45-60 minutes for the report to be ready once submitted, depending on the si

Analyze Conversation Cluster Report

Insights

Conversation Insights

Knowledge Base Article

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Analyze Conversation Cluster Reports in Conversation Insights

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Apply Strategy Groups to LinkedIn Ads

You can apply Strategy Groups at the Ad Set level for LinkedIn and automate the management of budget, bid, and creative rotation to achieve your optimization objectives with a minimum cost per action. You can leverage this capability via Ads Manager, Ads Composer, Rule Engine, and Bulk Import.In thi

marketing

Knowledge Base Article

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Compose LinkedIn Ads

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Conversation Insights: Best Practices

Below are the best practices you should follow while using Conversation Insights –Brand-specific queriesYou can create queries around your brand to understand the competitive landscape for your brand, and easily identify white spaces & unmet needs.Example – International watch brandInput query(&

Insights

Conversation Insights Best Practices

Conversation Insights

Knowledge Base Article

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Best Practices

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Strategy Group Introduction

1. Smart BiddingSmart Bidding is the set pros of manual bidding with none of the cons. It is an AI-based algorithm that is trained on your data to predict the best bid value for your ad sets. By automating the manual bid process with AI, Smart Bidding saves time and improves performance.​Benefits of

marketing

Knowledge Base Article

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Optimize Campaigns Using Paid and 3rd Party Data

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Snapchat Pixels

Snap Pixel is a tool that enables advertisers to measure the effectiveness of their campaigns in driving customer actions across multiple devices. It is a small piece of JavaScript code that can be easily installed on your website. What can the Snap Pixel do for you?With Snap Pixel, you can track ho

marketing

Knowledge Base Article

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Snapchat Pixel

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View Organic & Dark Post Comments in Reporting

​Click the New Tab icon. Under the Sprinklr Marketing - Advertising tab, click Ads Reporting within Analyze.Select Inbound Analytics as the Data Source.Paid dimensions such as Paid Initiative, Ad Set and Ad Variant has been added in Inbound Analytics to ease analysis of ads comments.You can also add

marketing

Knowledge Base Article

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Create And Manage

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LinkedIn Parity: Results Forecasted

The "LinkedIn Parity: Results Forecasted" article explains how LinkedIn’s new forecasting tools help users predict campaign outcomes. It covers features like adjusting forecast details, choosing different time ranges, and seeing metrics for budget and audience segments. This guide is aimed

marketing

Knowledge Base Article

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LinkedIn Advanced Capabilities

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Where to navigate

To access the Conversation Insights module within Sprinklr Insights –Click the New Tab icon. Under Sprinklr Insights tab, click Conversation Insights within Learn. On the Conversation Insights window, you will find all the reports already created.Click the Create Report button in the top right corne

Insights

Knowledge Base Article

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Where to navigate?

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Ads Exports Overview

Sprinklr’s Exports allows you to set up automated as well as customizable exports of your Ads Reporting, Ads Manager to keep your team informed. You can easily customize your export by selecting the file format, layout, and scheduling details. The supported file formats are PDF, Excel, PNG, PPT, HTM

marketing

Knowledge Base Article

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Overview

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Create Custom Metrics Using Numeric Custom Fields

First we have to set a Numeric Custom Field for this.​Go to the Launchpad and go to All Settings. Under Manage Workspace, click on Custom Fields.On the top-right corner of the screen, click on Create Custom Field. Choose Number in the field typeThe New Custom Field form should open. Fill in the rele

marketing

Knowledge Base Article

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Create & Manage

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Ads Restricted Metrics Roles & Permissions

To Enable Restricted Metrics PermissionClick the New Tab icon . Under Governance Console, click All Settings within Platform Setup.On the Platform Settings window, select Workspace Roles within Manage Workspace.In the top-right corner of the Workspace Roles window, click Create Role.On the Add Role 

marketing

Knowledge Base Article

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Create & Manage

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Using Cost & Rate Ads Benchmarks in Ads Manager Columns

Cost and Rate Benchmarks let you visualize how well your advertising campaigns are performing compared to previous campaign data or standard industry-related data. You can then compare performance and optimize them easily.To Analyze Benchmarks in Ads Manager ColumnsClick the New Tab icon. Under the 

marketing

Knowledge Base Article

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Analyze Cost & Rate Benchmarks

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How to Copy Custom Field Values from Outbound Posts to Ad Variants

You can use the Paid Rule Engine to automatically assign Post custom fields to Ad Variant custom fields. In this article, we will guide you through the actions that can be used to implement this use case.How to Copy Custom Field Values from Outbound Posts to Ad Variants via Paid RulesClick the New T

marketing

Knowledge Base Article

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Advanced Use Cases

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How to Create Ads Restricted Metrics

To Create Restricted Metrics in Ads ReportingClick the New Tab icon . Under the Sprinklr Marketing - Advertising tab, click Ads Reporting within Analyze.On the Ads Reporting Home, click the Options icon in the top-right corner and select Restricted Metrics. 3. If you are on a Ads Reporting Dashboard

marketing

Knowledge Base Article

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Create & Manage

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How to View the Details of a Custom Field

How to View Custom Field DetailsClick the New Tab icon. Under Platform Modules, click All Settings within Listen. Under the Manage Workspace tab, select Custom Fields.On the Custom Fields window, hover over to the Options icon alongside the Custom Field for which you want to view the details and cli

marketing

Knowledge Base Article

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Create & Manage

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How to Create a Custom Field

To Create a Custom FieldClick the New Tab icon and go to All Settings. Under Manage Workspace, click on Custom Fields.On the top-right corner of the screen, click on Create Custom Field. ​The New Custom Field form should open. Fill in the relevant fields, such as the type of the Custom Field, Name,

marketing

Knowledge Base Article

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Create & Manage