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Value Proposition for the Google Analytics Ads Integration

​ChallengeSprinklr FeatureAdvantageIncreased ProductivityTime consuming and manual process for creating and tracking URLs.Web AnalyticsAutomated and hassle free workflow of creating and appending the required trackers to the Website URLsUnified ReportingSiloed Data of Google Analytics and Social Cha

Knowledge Base Article

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Getting Started

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How to Compose One Click Ad Buys

Create pre-configurations for your ad creatives and help campaign creators maintain consistency in building effective campaigns.An admin can pre-configure some of the Ad campaign details and create an Ad Buy to ensure that all the campaign creators use the pre-configured values and maintain consiste

Knowledge Base Article

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Compose

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Sprinklr Homepage for Marketing Personas

As you log into Sprinklr, Homepage provides a personalized space that helps you get started with your work. The customizable homepage would include different widgets such as links to your favorite sections or graphs about the metrics you wish to track or status updates on the team's performance

Persona Apps

Knowledge Base Article

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Sprinklr Home page for Marketing Persona Apps

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How to view Requests submitted for your Request Form?

You can view the requests submitted via a specific request form from the production dashboard.How it worksClick the new tab icon. Under Sprinklr Marketing → Marketing Section, and click on Production Dashboards within Produce.From the Dashboards dropdown, click on Standard Dashboards and select Requ

Request Forms

Knowledge Base Article

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Entities Creation from Requests

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Notes for Applying Smart Bidding and Smart Budget Strategy Groups Together

You can apply Smart Bidding and Smart Budget Allocation simultaneously on your ad entities using Strategy Groups.Smart Budget Allocation (SBA) dynamically shifts budgets between Campaigns and Ad Sets based upon real-time performance using Reinforcement Learning, a subset of AI, to systematically inc

Knowledge Base Article

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Setting Up Smart Bidding

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How to Bulk Import Ads for Analysis Purposes

Bulk Importing Ads is an efficient way to create multiple ads in the Ads Manager. This makes campaign launches faster by allowing you to effortlessly scale capabilities that would add value to the different stages of the Advertising workflow. In this article, we will guide you through the use case f

Knowledge Base Article

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Configuring Bulk Imports

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Using Quick Publisher for Email Marketing

In this article you will learn how to use Quick Publisher for sending Email Marketing messages.How it worksNavigate to the Quick Publisher by clicking on Create Post within Publish. Select the Email Marketing account(s) you want to publish your content from. Select the email marketing Template,

Email Marketing

publishing

Quick Publisher

Knowledge Base Article

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Execute an Email Marketing Campaign

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Content Template Permissions

These are the role-level permissions applicable to the users in the environment related to the Content Templates:TypeCategoryPermissionDescriptionSetupContent TemplatesViewProvides users the ability to view and access Content Templates.SetupContent TemplatesCreateAllows users to create new Content T

Content Templates

Permissions

Knowledge Base Article

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What are Content Templates?

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Create Template Messages for LINE

You can create Template Messages for your LINE accounts to streamline and enhance customer interactions. When agents or bots send a LINE template message, it is rendered by LINE and displayed to customers directly within the LINE app.Template MessagesLINE Template Messages are messages with predefin

Knowledge Base Article

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Create and Publish Messages

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About Automated Bid Multipliers

IntroductionAutomated Bid Multiplier is a feature that helps you manage your advertising budgets more effectively by automatically adjusting your bids based on how different audience segments respond to your ads.​Why is it useful?Saves Time: Instead of manually checking reports and adjusting bids/mu

Knowledge Base Article

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Setting Up Smart Bidding

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How do Smart Budget Strategy Groups Interact with Facebook CBO?

In Ads Manager, you can apply Smart Budget on Facebook Campaigns or Ad Sets that have Campaign Budget Optimization enabled. Facebook will continue to optimize according to its algorithm, identifying the users who are most likely to convert and deliver ads to those users. Smart Bu

Knowledge Base Article

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Setting Up Smart Budget

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How to Setup Ads Manager Pivot

Pivot Manager is a single touchpoint where you can leverage various actions to analyze and manage your data. In this article, we will review the actions that you can take from the Pivot Manager window to view and manage your data sets within the Pivot table​​ ​​​​Pivot manager propertiesNavigating t

Knowledge Base Article

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Functionalities

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Facebook Bid Multiplier Strategy Group Video Overview

Learn all about configuring Facebook Bid Multipliers for your Strategy Groups. Bid multipliers enhance Facebook's algorithm by providing guidance to Facebook on which audience segments should be prioritized from an impression delivery. In addition to audience breakdowns, customers can also prio

Knowledge Base Article

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Setting Up Smart Bidding

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Hints: Contextual Speech-to-Text

Introducing the concept of enhancing ASR (Automatic Speech Recognition) system accuracy and efficiency using data type hints.​Hints are used to bias the ASR system towards predicting transcriptions within specific contexts. Adding Data Type Hints for Voice BotsWhen gathering specific details (e.g.,

Knowledge Base Article

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Automatic Speech Recognition(ASR)

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How to View Insights for Ads Pixels

After successfully setting up the Pixel on your website, you can access website conversion tracking reports in Ads Manager and Ads Reporting. This feature enables you to view the number of conversions driven at the campaign or ad variant level, alongside other related metrics such as impressions, en

Knowledge Base Article

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Getting Started

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View Variants in the Timeline View

You can view the variants of the parent messages in the Timeline view of the Editorial Calendar. This enables you to view variants as grouped or split out in the Timeline View based on the checkbox selection. The checkbox Show Variants are checked ON by default and you can disable it if required.​Id

Editorial Calendar

Message Variants

Knowledge Base Article

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Setting up Calendar Views

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Value Proposition for the Adjust Ads Integration

Perosona​CategoryChallengeSprinklr FeatureAdvantageAds Insights AnalystUnified ReportingSiloed Data of Adjust and Social Channels making difficult to understand the complete funnel to understand the ROIAds ReportingInsight Generation from Unified View of Adjust and channels Metrics and Dimensions​​​

Knowledge Base Article

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Getting Started

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Community Branding

With Branding, you can design and actively shape your brand to grab the attention of your users. In Sprinklr, you get the following options to customise Brand Community Forum. ​Logos Typography  Colors ButtonsFormsNavbar (Navigation bar)TabsTooltipsPopup Dialogues Avatars ​1. Logos In Community Buil

Knowledge Base Article

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Customize your Community

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Transaction in Sprinklr IVR

A transaction in an IVR system is a single unit of logic or work composed of multiple operations. It represents a specific interaction or process that a caller goes through within the IVR system. Each transaction is designed to achieve a particular goal, such as making a payment, checking an account

Knowledge Base Article

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IVR Use Cases

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Key use cases of Sprinklr-Allocadia Integration

Allocadia UserSprinklr UserCreate subcategory level n or an immediate nested subcategory level n+1 with name, start date, and end date fields filled in.Send a subcategory to create a new campaign in Sprinklr automatically.Send an immediate nested subcategory level to automatically create a new sub-c

campaign management

Allocadia and Sprinklr Integration

Knowledge Base Article

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Allocadia and Sprinklr Integration