Sprinklr Achieves new AWS Advertising and Marketing Technology Competency

We’re thrilled to share the news that Sprinklr that has achieved the Amazon Web Services (AWS) Advertising and Marketing Technology Competency in the category of Digital Customer Experience. Achieving the AWS Advertising and Marketing Technology Competency recognizes Sprinklr Marketing for helping enterprises execute & analyze campaigns, mitigate risks, maximize ROI and optimize content from one, unified platform across 30+ digital channels. 

AWS Advertising and Marketing Technology Competency Partners provide customers such as advertising agencies, marketers, publishers, advertising/marketing technology providers, and analytics service providers with AWS validated solutions and services that help accelerate their advertising and marketing transformation. An added benefit for customers migrating or building advertising and marketing workloads on AWS is the number of integrations and distribution channels connecting shared data with flexibility and interoperability. Sprinklr is powered by AWS to support use cases in this industry. 

Sprinklr and AWS make it easier for marketers to: 

1. Reduce Content Production Costs: Gain visibility into top-performing content across regions and channels and use those insights to eliminate the unnecessary recreation of content. Accelerate production times by publishing content across digital channels from one Sprinklr dashboard.  

2. Optimize Ads in Real Time: Sprinklr provides live, omnichannel dashboards and rich visualizations that showcase actionable consumer insights for pivoting, strategically planning, and increasing user engagement — even while your campaigns are in market. 

3. Boost Return on Ad Spend (ROAS): Create personalized ads and campaigns that deliver high performance and better ROAS with Sprinklr’s listening-based insights and AI-powered budget and bid optimizations. 

4. Minimize Global Brand Risk: Sprinklr’s enterprise-grade governance stops off-brand paid and organic content from reaching your audiences through a global compliance framework, standardized briefs, and automated approval workflows.  

Achieving the AWS Advertising and Marketing Technology Competency differentiates Sprinklr as an AWS Partner Network (APN) member with demonstrated technical proficiency and proven customer success in running cloud solutions on AWS for the advertising and marketing industry. This program showcases advertising and marketing technology consulting and software AWS Partners who have domain knowledge and are providing cloud services powered by AWS. To receive the AWS Advertising and Marketing Technology Competency designation, AWS Partners must undergo rigorous technical validation by AWS solution architects and have verified customer references. 

Learn more about Sprinklr on the AWS Marketplace.