Elizabeth Shaw

Director of Market Intelligence

Elizabeth Shaw is the Director of Market Intelligence at Sprinklr, based in Bend, OR. She is a former Gartner and Forrester analyst and is responsible for all proprietary research and thought leadership.

3 competitive benchmarking strategies for the media and entertainment industry
Unified-CXM

3 competitive benchmarking strategies for the media and entertainment industry

Though consumers prefer digital channels, many media and entertainment brands are slow to revise their digital strategy. Get started with these 3 strategies.

Elizabeth Shaw
January 19, 2022