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Infographic: How to Reach Your Target Audience on Social Media

Sprinklr Team

January 19, 20211 min read

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“If a tree falls in a forest and no one is around to hear it,

does it make a sound?”

The same can be said for your social media content. Many of us have been there. We’ve spent a ton of time strategizing and creating a stunning piece of content, only to have it fall flat. While there are a number of reasons as to why a piece of content may not have performed, it’s really important to start by aligning your content to the people who matter the most to you: your customers.

That’s where our social media target audience infographic comes in handy. Based on the audience demographics and user interests of your customers, we’ve developed an infographic to take some of the guesswork out of identifying the most appropriate channel to connect your company to its target audience.

So, the next time you’re thinking about posting a dancing cat meme to LinkedIn, or a list of football stats to Snapchat… stop right there! We’re here to help with our social media target audience infographic.

Who is Your Social Media Target Audience?

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