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Episode #25: Why Share of Conversation is More Valuable Than Share of Voice

Grad Conn

December 5, 2020  •  1 min read

Hopefully, you’re listening to your customers (if not, jump back to Episode #2 to learn why you should). And if you’re listening to your customers, you’re probably measuring Share of Voice. That’s a great start, but measuring Share of Conversation is even better. In this episode we learn why Share of Conversation is so powerful, and look at how to get started.

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Grad Conn

Chief Experience Officer, Sprinklr

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