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5 Ways to Become a Thought Leader on LinkedIn

Dasle Kim

February 21, 2021  •  3 min read

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LinkedIn Thought Leadership: Inspiration is a catalyst for transformation

Everyone has the capacity to transform lives by communicating a powerful idea. A thought leader is someone who can scale these powerful ideas – someone who motivates and inspires people to take action towards a common purpose.

Thought leaders amplify information that opens up opportunities for people. They help you solve challenges and take advantage of emerging trends. They help you avoid pitfalls by sharing their failures and lessons learned. Thought leaders show up for their audience and communicate their purpose – and it’s rooted in the very idea, challenge, or opportunity that they’re delivering on.

Ty Heath, Global Lead at the LinkedIn B2B Institute, visited Sprinklr’s NYC headquarters in September and gave Sprinklr employees a number of insider tips to boost their personal thought leadership. Here are the 5 ways that you (yes you!) can become a thought leader on LinkedIn.

Sprinklr employees with Ty Heath, Global Lead at the LinkedIn B2B Institute at Sprinklr’s NYC Headquarters on September 18th

How to become a thought leader on LinkedIn… according to LinkedIn

Let your LinkedIn profile tell your story

Before people meet you in person, they search your name. Whether it’s a recruiting, networking, or a sales conversation, let your LinkedIn profile be the conversation before the conversation. Make sure your LinkedIn profile tells the story you want to tell.

Add perspective and value in every post

What inspired you to post? What are the key takeaways for your audience? What unique insights and perspective can you offer as a result of your skills, network, or experience?

Collaborate with your network

Whether it’s a big project you’re working on, or a problem you’re trying to solve, you don’t have to do it alone. Invite your LinkedIn community to share insights, best practices, and lessons learned.

Stand up for the things you’re passionate about

What nonprofits and charitable causes do you support? Explain what you believe in and why, and open the dialog. What changes do you want to see in the world?

Share your thoughts and feelings – every day

Showing up in a human, authentic way on social media is hard. It’s a choice you make every day to be vulnerable with the world to share your thoughts and point of view.

When you share your insights with the world, you’re learning together, and showing up for one another to powerfully move forward your visions, dreams, and ideas. What will be your thought leadership story this year?

If you want to learn more about Sprinklr’s partnership with LinkedIn, click here.

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