ADVOCACY MARKETING

Your advocates love you. Are you returning the favor?

Your MVPs are MIA.

You know you have committed brand advocates – both customers and employees – but it can be difficult to understand who they are, where they’re posting, and how their content is impacting your brand. And even when you identify your biggest fans, how can you best equip them to tell your story?

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Building relationships through forums enhances engagement.

Find your fans, then strengthen the bond.

With Sprinklr Advocacy Marketing, you can identify and mobilize those most qualified to tell your story. Deploy your advocacy strategy, management, and reporting alongisde other earned, owned, and paid initiatives on the unified Sprinklr platform. Find your biggest fans across multiple channels, provide them with material to share across their networks, and leverage the content they produce on their own.
See 5 ways to build employee advocacy.

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Amplify the impact of your advocates.

  • Nurture brand loyalty by empowering the customers and employees who love you.
  • Increase the amount, quality, and reach of brand-relevant user-generated content.
  • Create a digital destination for advocates to browse, provide feedback, share approved content, earn rewards, and interact with other passionate advocates.
  • Gain insight into how brand champions engage with your brand and the content it produces.
  • Establish a brand advocate network that you can mobilize during a crisis.

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Tailor the advocacy site to provide a fully on-brand experience.

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