![Social media Reach vs. Impressions: What's the difference?](https://images.ctfassets.net/ukazlt65o6hl/1pmPITyiD4oAOVchLjyG28/52e3ae59a2d327e34667366fd44015ac/Reach_v_Impressions_header.jpeg?w=750&h=375&fl=progressive&q=70&fm=jpg)
Discover the nuances of social media reach and impressions and the impact of these metrics on your marketing efforts.
Sprinklr Team
June 28, 2023
![How to run a social media audit: A beginner's guide](https://images.ctfassets.net/ukazlt65o6hl/OX5xOIET4LIBJOjZoxIOC/3fbe12cffcc30376cdcb3706c68a8d0f/Banner_image.jpeg?w=750&h=438&fl=progressive&q=70&fm=jpg)
Use this brief guide to unlock the power of social media with a comprehensive audit. Learn how to conduct a step-by-step audit and improve your online visibility.
Sprinklr Team
June 19, 2023
![Sprinklr and Mirum India Partner to Power Digital Customer Engagement](https://images.ctfassets.net/ukazlt65o6hl/1maRFhpitOaMemmq3Q4s7I/174f53df05bf99a024b8b807dfe802b3/FriendsWithSparkles__1_.jpg?w=750&h=422&fl=progressive&q=70&fm=jpg)
Sprinklr is thrilled to kick off an exciting new partnership with Mirum India, a Wunderman Thompson company.
Sprinklr Team
June 14, 2023
![Importance of speech analytics in call centers](https://images.ctfassets.net/ukazlt65o6hl/1X7EYDW85yGV60VCQLdA1z/abed51abebf6740d08e745b5f3ca8a94/Featured_image.png?w=750&h=501&fl=progressive&q=70&fm=jpg)
Learn why speech analytics benefit customer service in call centers and how it can uplift agent performance and enhance the overall customer experience.
Sprinklr Team
June 2, 2023
![Creating a Life Centricity Strategy with Accenture, Adobe & Sprinklr](https://images.ctfassets.net/ukazlt65o6hl/7s9FW0u4QziJ3rzK2PZQop/dcde7c8d575f07fc42f6a588a72a856c/AdobeStock_578939884.jpeg?w=750&h=495&fl=progressive&q=70&fm=jpg)
What if brands took into account the whole picture of your life, and understood that your needs changed throughout the day/week/month? This type of marketing is what Accenture calls life centricity.
Sprinklr Team
April 10, 2023
![How BMO’s innovative social media advocacy and sales enablement structure drives bottom-line impact at scale](https://images.ctfassets.net/ukazlt65o6hl/2XXGcRHRLjsXGazA2hbsvS/b5d91017a74afd58062e60e5472eae0c/Blog_Header.png?w=1920&h=1000&q=70&fm=png)
Nunes details how his vision for a best-in-class social media advocacy and sales enablement framework came to life at BMO through Sprinklr
Sprinklr Team
March 6, 2023
![NLU engine benchmarking: a data-driven approach for AI market leaders](https://images.ctfassets.net/ukazlt65o6hl/YwqtlafyBfJS3dhDFsiQI/3bad4f18e8848daa8ec11fa91126ef18/Feature_Image.jpg?w=750&h=470&fl=progressive&q=70&fm=jpg)
Learn to compare and benchmark the performance of the NLU engine for AI capabilities with a data-driven approach.
Sprinklr Team
September 9, 2022
![4 ways to get more from your social listening strategy with competitive benchmarking](https://images.ctfassets.net/ukazlt65o6hl/52Mt0WsMUkwpM8Atd1Ujvh/21f96c2fd0f37c2450b7390c18686d96/blog-banner_competitive-benchmarking__1_.png?w=1728&h=973&q=70&fm=png)
Unify your competitive analysis and social listening strategy to better understand, communicate with, and serve customers through real-time data. Learn more.
Sprinklr Team
June 22, 2022
![How your contact center can leverage AI to improve agent productivity and boost morale](https://images.ctfassets.net/ukazlt65o6hl/1qQ8t153n7GMBqez36mpYw/6f7480b515d88614c44062497a5bddca/blog_agent-assist_header.png?w=1728&h=972&q=70&fm=png)
To boost agent productivity and morale, it’s critical that businesses have the right systems and solutions in place to help manage their workload. Learn more.
Sprinklr Team
June 20, 2022
![BWT Alpine F1® Team and Sprinklr: creating the perfect fan engagement vehicle](https://images.ctfassets.net/ukazlt65o6hl/7EIzCfkJcLrQ9sKRx7CIho/d9d0a3f9e959d0e617bfd907e676e469/alpine_blog-banner.png?w=1220&h=689&q=70&fm=png)
BWT Alpine F1 Team taps Sprinklr to build a “digital vehicle,” a unified platform that will connect deeply and in real-time with fans in five key areas. Learn more.
Sprinklr Team
March 9, 2022
![Brand Bowl 2022: who had the best Super Bowl ad?](https://images.ctfassets.net/ukazlt65o6hl/7gmHajG4aoQKG9QspBOQWY/ef7c7c1239cb43b98ffb81cd03d1e51f/20220209_CXC_Blog_BrandBowl_header__1_.png?w=750&h=391&q=70&fm=png)
One of the most highly contested seasons in brand advertising and consumer engagement is just heating up — who scored big this year at the Brand Bowl?
Sprinklr Team
February 14, 2022
![Benchmarking your way from information to action with competitive insights](https://images.ctfassets.net/ukazlt65o6hl/gU99waOhl15VNp60EVnRn/90f7b8b16b0dfc19fedb9741a7e01eac/blog-header.jpg?w=750&h=422&fl=progressive&q=70&fm=jpg)
Learn how you can use competitive intelligence data to take action on emerging trends, changes in the market, or imminent risks.
Sprinklr Team
November 11, 2021