Social Engagement & Sales
Drive revenue and engage directly with your customers on digital channels.

BFSI: 3 steps to build a killer social media brand and grow your sales from GenZ
Sprinklr automates your workflows to help your organization create positive customer experiences across all digital touchpoints.
Nafis Hasan
October 28, 2022 9 min read

How to leverage user-generated content to drive engagement & conversions on social media
85% percent of consumers find user-generated content (UGC) more influential than brand-created content. Learn how to effectively leverage UGC & grow your brand.
Naveen Mahadevan
October 14, 2022 11 min read

Scale your BFSI business by creating a consistent CX using distributed marketing
Learn how to localize your marketing efforts using Sprinklr's Distributed marketing platform as you expand your channels and markets.
Nafis Hasan
October 4, 2022 8 min read

5 social media trends for banks to step up their social engagement strategy
Sprinklr’s AI analyzed the Facebook, Instagram, and Twitter accounts of 50+ BFSI players across 100+ social accounts to reveal the current social media trends to help you map out your customer engagement strategy.
Naveen Mahadevan
September 8, 2022 7 min read

5 Student Engagement and Social Media Secrets from Boston University and the University of Southern California
Social media and student engagement leaders at the University of Southern California (USC) and Boston University’s (BU) use innovative social media, social listening, and AI solutions to engage current and prospective students
Scott Dulman
August 29, 2022 4 min read

How to improve the Net Promoter Score of your brand
9 ways you can improve your NPS — 1. Improve productivity 2. Encourage customer recommendations 3. Create feedback culture 4. Improve first response time 5. Immediate follow ups 6. Provide self-help options 7. Improve your brand responsiveness rate
Yugal Pandey
July 4, 2022 7 min read

Influencer marketing strategy: a comprehensive guide
Learn about influencer marketing, different types of influencers, and how to create a successful influencer marketing strategy.
Yugal Pandey
July 1, 2022 8 min read

D2C e-commerce: the evolving retail landscape
D2C e-commerce has driven dramatic change in retail — how can brands find innovative ways to differentiate themselves among the competition? Learn more.
Nigel Taylor
June 21, 2022 3 min read

Top 3 digital transformation strategies for the financial services industry
The evolving industry landscape calls for financial service providers to undergo digital transformation to meet growing customer expectations. Learn more.
Niraj Sharma
June 13, 2022 5 min read

5 ways financial services advisors can use social media selling to grow business
The last few years have brought unprecedented digital disruption to the way traditional sales and marketing operates in all companies, large and small. This transformation has particularly impacted financial institutions for several reasons: a highly dis…
Niraj Sharma
June 6, 2022 4 min read

3 key takeaways: how to use social commerce to drive retail sales
Social e-commerce evolves so quickly that it can be difficult for brands to get it right. Learn three key takeaways for using social commerce to drive retail sales.
Kelsey Brockenshire
May 17, 2022 5 min read

Social selling implementation: 2 ways to encourage seller adoption
More than three quarters of B2B buyers and sellers now prefer a digital experience over face-to-face interactions. According to recent McKinsey research, virtual interactions have made it easier for buyers to get information and place orders.
Niraj Sharma
February 9, 2022 4 min read