Research & Insights
Turn customer data into powerful AI-driven insights.

4 ways to get more from your social listening strategy with competitive benchmarking
Unify your competitive analysis and social listening strategy to better understand, communicate with, and serve customers through real-time data. Learn more.
Sprinklr Team
June 22, 2022 5 min read

Becoming a media monitoring disruptor
The greatest challenge in the PR industry is contextualizing outcomes. Learn how to deliver better, faster results with media monitoring driven by AI and metrics.
Lukas Raahauge Frederiksen
June 6, 2022 6 min read

3 customer-experience risks challenging financial services — and what to do about them
When financial service brands fail to understand the holistic experiences of their customers, they expose themselves to major downstream risks. Learn more.
Lisa Villano
May 24, 2022 6 min read

F1 wins big on brand excellence at the Miami Grand Prix
F1's viewership has skyrocketed globally with the onset of the 2022 season. Learn how Sprinklr uncovers unique F1 insights to harness customer experiences and engagement.
Drew Lazzara
May 16, 2022 6 min read

Location-based intelligence helps deliver a complete customer experience
Using location-based intelligence ensures that your customers have the same seamless experience wherever they shop. Here are four things to consider.
Lisa Villano
May 5, 2022 5 min read

Conversation Insights illuminate brand blind spots and unlock hidden value in customer data
Brands struggle to extra value from data — unveil blind spots and close the gap between social data and relevant action with conversation insights. Learn more.
Soleil Kelley
April 28, 2022 3 min read

4 ways to get the most from visual-data insights
Visual analysis gives brands richer context for how they are performing in the marketplace. Here are four ways to extract actionable insights from visual data.
Lisa Villano
April 21, 2022 5 min read

5 questions to answer about customer insights
Customer insights help illuminate what really matters to consumers when trying to understand their needs and preferences and build trust. Learn more.
Soleil Kelley
March 18, 2022 6 min read

3 risk-management lessons PR and marketing can learn from supply chain disruption
When it comes to any crisis, awareness is key. PR and marketing teams should consider taking these next steps through the lens of supply chain disruption.
Soleil Kelley
March 15, 2022 6 min read

The 3 habits of highly authentic brands
Customers need to experience your brand's values across every interaction they have. Here are 3 habits brands should build for the foundation of their strategy.
Soleil Kelley
March 3, 2022 7 min read

4 ways brands win with a unified approach to public relations
Learn how a unified approach to marketing that integrates public relations can have an enormous impact on your brand, your budget, and your customers.
Rachel Tilghman
January 13, 2022 7 min read

Benchmarking your way from information to action with competitive insights
Learn how you can use competitive intelligence data to take action on emerging trends, changes in the market, or imminent risks.
Sprinklr Team
November 11, 2021 5 min read