“Never, ever give up. Ever!”  It was July in 2019 and I clearly remember reading these words plastered on the wall at the Sprinklr Japan office, where Tracy, our Senior Solutions Consultant in Japan, invited me for a tour after an interview over lunch.  …

This year changed the rules of engagement for marketing: a global pandemic and a renewed call for action on systemic racism challenged Chief Marketing Officers (CMOs) to engage with employees, customers, and communities in new ways. Their stories made th…

Dear Sprinklr Customers, We founded Sprinklr with one mission: to enable every organization on the planet to make their customers happier with a platform purpose-built for CXM and breaking down silos. Today, I’m pleased to share that we’ve brought in ama…

Once a software platform becomes a critical system to your everyday operations, making crucial updates to that system becomes riskier. Application Lifecycle Management (ALM) is essential to mitigate risk while making necessary updates throughout the appl…

This article was written by Chuck Swoboda from Forbes – Recently, NPR’s Guy Raz sat down with famed New York City restaurateur Danny Meyer, founder of Union Square Hospitality Group and Shake Shack, for Raz’s podcast “How I Built This.” While Meyer has b…

Sprinklr launched a corporate social responsibility (CSR) program called 24-4-U last year. There is also a companion program called 24-4-Others. Sprinklrites worldwide could dedicate 24 hours towards a cause of their choice: their personal/professional d…

Every few weeks, Verzuz hosts a beat battle between two iconic artists playing songs from their catalogs. Verzuz live streams the contest for people to enjoy and discuss on social media. Having recently moved to London, I found myself setting an alarm fo…

Few organizations have been impacted by COVID-19 more significantly than colleges and universities. Almost instantaneously, once-bustling campuses filled with students attending lectures, dining halls, athletic events and parties were left empty. The stu…

Written by Blake Morgan from Forbes Millennials may have turned the retail space on its head and transformed numerous industries, but the changes are just beginning. Gen-Z is on its way with a new set of priorities and preferences. Millennials currentl…

At Sprinklr, we strive to create a culture of belonging – where everyone feels valued and listened to in a judgment-free zone. We believe in treating one another like family. Kristina Henry, a member of our Culture and Talent team, shared her definition …

Microsoft Dynamics is one of the most used Customer Relationship Management (CRM) solutions out there, and Sprinklr likewise within Customer Experience Management (CXM) for modern channels. If you are not that familiar with Sprinklr yet and want to see m…

Care is the new marketing, and customer experience is the cornerstone of care. And in order to provide a stellar customer experience, organizations must think differently about their people and their processes. Too often, we’re operating within legacy st…