Grad Conn

Chief Experience Officer, Sprinklr

As Sprinklr’s Chief Experience Officer, Grad Conn creates an engaging and memorable community for the world’s largest brands and guides them on developing a customer-first experience.

Episode #112: The Proven Power of Category Design, with Peter Goldie
Unified-CXM Experience

Episode #112: The Proven Power of Category Design, with Peter Goldie

Brands, products, or companies that define a new category — and become the design standard for that category —derive most of the profit from that category. It’s a simple idea, but a challenge to execute. 

Grad Conn
April 7, 2021

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