Though consumers prefer digital channels, many media and entertainment brands are slow to revise their digital strategy. Get started with these 3 strategies.

For Food & Beverage brands, an unpredictable landscape has made already fierce competition even fiercer. Here are 3 benchmarking strategies to employ.

Companies are missing an important element to their digital transformation strategies: customer experience (CX) transformation.

Learn how benchmarking performance against your competitors, your own brand, and previous campaigns helps you navigate threats and identify opportunities.

How can you manage to be everywhere at once with a consistent voice on every channel? You’ll need five solutions that all work together...

Social suites that combine social media strategy with a Unified-CXM platform can more effectively drive the value of your social engagement. Learn more.

Learn how leveraging competitive benchmarking data can help track performance internally to identify opportunities and navigate threats.

Here are the facts: 84% of consumers trust online reviews as much as a personal recommendation, and consumers are also willing to spend 31% more on a business with excellent reviews. In other words, customers are paying close attention to feedback about …

Today, Sprinklr is a publicly traded company on the New York Stock Exchange: CXM. This is an incredibly humbling milestone, and the beginning of an exciting new chapter in our journey. Everything we’ve built and accomplished over the past decade has led …

Creating a unified customer experience is critical for brands to differentiate themselves from the competition and delight customers. Over the past few weeks we’ve discussed how to: Understand customers’ changing expectations and the impact on your brand…

Media-savvy brands have known for years that every Facebook post from a delighted customer or tweet from a disgruntled former employee represents a voice: a real person with family, friends, and meaningful influence in their respective networks. A social…

Business leaders are catching on to the importance of customer experience management (CXM); in fact, 91% of organizations surveyed said they aspire to be among the customer experience leaders in their industry. At the same time, many seem stuck in the as…