Unified-CXM
Make customers happier with a unified customer experience.

Five Powerful Lessons From The World’s Most Influential CMOs 2020
This year changed the rules of engagement for marketing: a global pandemic and a renewed call for action on systemic racism challenged Chief Marketing Officers (CMOs) to engage with employees, customers, and communities in new ways. Their stories made th…
Sprinklr Team
October 1, 2020 4 min read

The Best is Yet to Come: An Open Letter to Our Customers
Dear Sprinklr Customers, We founded Sprinklr with one mission: to enable every organization on the planet to make their customers happier with a platform purpose-built for CXM and breaking down silos. Today, I’m pleased to share that we’ve brought in ama…
Ragy Thomas
September 9, 2020 4 min read

Using Sprinklr Sandbox to Fuel Your Application Lifecycle Management (ALM) and Protect Your Bottom Line
Once a software platform becomes a critical system to your everyday operations, making crucial updates to that system becomes riskier. Application Lifecycle Management (ALM) is essential to mitigate risk while making necessary updates throughout the appl…
Guest Author
August 19, 2020 4 min read

Don’t Complain About Problems. Have Fun Solving Them.
This article was written by Chuck Swoboda from Forbes – Recently, NPR’s Guy Raz sat down with famed New York City restaurateur Danny Meyer, founder of Union Square Hospitality Group and Shake Shack, for Raz’s podcast “How I Built This.” While Meyer has b…
Sprinklr Team
August 11, 2020 5 min read

Be Bold with Business-minded Philanthropy
Sprinklr launched a corporate social responsibility (CSR) program called 24-4-U last year. There is also a companion program called 24-4-Others. Sprinklrites worldwide could dedicate 24 hours towards a cause of their choice: their personal/professional d…
Asha Aravindakshan
July 15, 2020 4 min read

Modern Channels and Must-Watch Events in the Time of Quarantine
Every few weeks, Verzuz hosts a beat battle between two iconic artists playing songs from their catalogs. Verzuz live streams the contest for people to enjoy and discuss on social media. Having recently moved to London, I found myself setting an alarm fo…
Pabel Martin
July 14, 2020 5 min read

How Universities Can Safely Bring Students Back to Campus
Few organizations have been impacted by COVID-19 more significantly than colleges and universities. Almost instantaneously, once-bustling campuses filled with students attending lectures, dining halls, athletic events and parties were left empty. The stu…
Sprinklr Team
July 1, 2020 11 min read

Customer Of The Future: 5 Ways To Create A Customer Experience For Gen-Z
Written by Blake Morgan from Forbes Millennials may have turned the retail space on its head and transformed numerous industries, but the changes are just beginning. Gen-Z is on its way with a new set of priorities and preferences. Millennials currentl…
Sprinklr Team
June 30, 2020 4 min read

Being Introspective on #BlackLivesMatter: Building a Better World
At Sprinklr, we strive to create a culture of belonging – where everyone feels valued and listened to in a judgment-free zone. We believe in treating one another like family. Kristina Henry, a member of our Culture and Talent team, shared her definition …
Diane Adams
June 10, 2020 2 min read

How you unite Microsoft Dynamics and Sprinklr to get 1+1=3
Microsoft Dynamics is one of the most used Customer Relationship Management (CRM) solutions out there, and Sprinklr likewise within Customer Experience Management (CXM) for modern channels. If you are not that familiar with Sprinklr yet and want to see m…
Sprinklr Team
June 1, 2020 3 min read

Customer Experience Is The New Brand
Care is the new marketing, and customer experience is the cornerstone of care. And in order to provide a stellar customer experience, organizations must think differently about their people and their processes. Too often, we’re operating within legacy st…
Grad Conn
May 14, 2020 5 min read

3 perspectives when considering new social media and messaging channels
Digital transformation is a certain hot topic in 2020 – it’s been mentioned over 950 thousand times already on social channels this year*. At the core of digital transformation are modern channels: Social media networks, messaging apps, and new ways to c…
Sprinklr Team
May 11, 2020 4 min read