When a customer contacts your brand via social media, who’s on the other line? With 67% of consumers turning to social media as a customer support too, brands are under constant pressure to route and respond to inquiries quickly and professionally. A sin…

Instagram is the fastest-growing social network, with over 1 billion users across the world. It’s captured users with its visual content, infinite scroll, discovery features, and engaging Stories. It has also been one of the valuable tools for marketers:…

With the May 25th deadline approaching, companies around the world are working hard to ensure that they are compliant with the European Union’s General Data Protection Regulation (GDPR). The GDPR is a legal framework that sets guidelines for the collecti…

Today, Japan’s most popular messaging application, LINE, certified Sprinklr as a partner in both the sales and technologies categories for LINE Business Connect within its new LINE Biz-Solutions Partner Program. LINE Biz-Solutions Partner Program is an i…

Today, Sprinklr is excited to launch Instagram publishing – one of our customers’ most requested features that will help marketers efficiently manage cross-platform campaigns, ensure governance, and increase Instagram reporting insights. Previously, bran…

We started Sprinklr in 2009 because we saw something most didn’t want to see. A world reshaped, then reshaped again, by social. A world in which customers, not companies, are in control. A world where large, seemingly soulless, enterprises can (and must)…

Early in my career, I had a meeting with Jack Welch, former chairman and CEO of General Electric. I asked him what it took to make a good business a great one? He said: “a near-death experience.” It’s a simple piece of advice that has molded my view of t…

Today, Sprinklr is bringing game-changing capabilities to its customers by launching support for Promoted Video with Autoplay on Pinterest. This announcement is huge news for our customers who want to engage the more than 175 million people around the wo…

Today, we’re excited to announce a new era of automated conversational experiences via Facebook Messenger. Sprinklr will be helping a global cosmetics company implement Facebook’s handover protocol in Messenger. With Facebook’s handover protocol, busines…

In our hyper-connected world, where new technology seems to appear every day, interacting with others is a vital way to stay on top of the latest tools. By connecting with peers from across a wide range of industries, marketing and social media professio…